Spring Cleaning Your Wig Routine: What to Toss and What to Keep

As the flowers bloom and we welcome longer days, there’s no better time to freshen up more than just your wardrobe—your wig care routine deserves some spring love too! Whether you wear your favorite Ellen Wille style every day or rotate between several looks, here’s how to give your wig routine a fresh start this season.

1. Toss: Expired or Overused Products

Let’s face it—wig care products don’t last forever. Shampoos, conditioners, and styling sprays that are past their prime can become less effective (or even damaging).

What to check:

·         Expiration dates on labels.

·         Changes in smell, texture, or color.

·         Bottles that have been open for over 12–18 months.

Pro tip: Replace expired items with BeautiMark’s wig care essentials, specifically designed for both synthetic and human hair wigs. Their sulfate-free, paraben-free formulas help protect fiber longevity while keeping your wig soft, shiny, and manageable.

Synthetic & Human Hair Kits

2. Keep: Quality Tools That Work

Your wide-tooth comb, wig stand, and paddle brushes might just need a good cleaning—not a full replacement.

Spring cleaning tips:

·         Disinfect brushes and combs with gentle soap and warm water.

·         Wipe down your wig stand with a cloth and mild cleaner.

·         Store tools in a designated space to keep them in good condition.

3. Toss or Revive: Wigs Past Their Prime

Some wigs can be revitalized, while others are ready for retirement. If your wig looks flat or lifeless, try bringing it back to life with the Envy 3-in-1 Airstyler—a fantastic tool for refreshing volume and smoothing fibers and removing frizz.

However, if your wig is showing serious signs of wear, it might be time to say goodbye.

Say farewell to:

·         Caps that feel stretched or loose

·         Wigs with visible damage or fiber breakage

·         Noticeable shedding or thinning wigs

Make space for something new! Spring is the perfect excuse to try a fresh cut or color—have you checked out the new Ellen Wille styles like Prima Soft, Mila, or Dua from our Spring 2025 Modixx collection?

4. Keep: A Consistent Washing Routine

A clean wig is a happy wig! All wigs—yes, even your human hair pieces—should be washed every 6–8 wears to maintain their appearance and longevity.

Extra love for human hair: Add a deep conditioning treatment into your routine to keep strands soft, hydrated, and full of body. BeautiMark’s Intensive Recovery Conditioner mixed with Luster Serum is perfect for this.

How to Wash & Deep Condition Alternative Human Hair Video

Fresh between washes? Use BeautiMark’s Purify Spray to keep your wig smelling fresh, neutralize odors, and give it a gentle refresh between wash days.